Who we are?
We are CoinPoint, the Premier Cryptocurrencies and Blockchain Online Marketing Agency.
What we do?
We spearhead the marketing in a cutting edge industry!
To push beyond the expected and Excel in everything we do!
We’re keen to take things to the next level – so we’re on the look-out for a Marketing Specialist to join our team in Sofia!
- Follow and develop brand marketing strategy. Implement and control KPI’s of crypto/ blockchain/ FinTech clients
- Develop and implement ideas to build strong relationships with the client community.
- Plan and follow the work of community manager, writers, content managers, designer etc.
- Knowledge of Telegram, Twitter, Facebook and LinkedIn. Ideally knowledge of Reddit, BTCTalk, Steemit and other crypto and financial channels.
- Create and follow a set of KPIs and dashboards for tracking performance and expansion of the clients community.
- Create and control the content plan for different social platforms
- Raising brand awareness by driving community engagement via contests, interactions, Bounty campaigns etc
- Identifying content marketing campaigns (on-site, social, and guest posting), sharing of press communications and market insight opportunities
- Identifying and executing creative campaigns to increase the visibility of clients community, and create a top of funnel process for growing
- Stay up-to-date with industry trends (FinTech, Crypto etc.) and tie them to our company and clients
- Experience/ knowledge of Email Marketing tools
- Provision of analytics and performance metrics such as monthly/ weekly dashboards and campaign tagging. Reporting on a monthly basis to the Head of Marketing
- Experience with on site / off site optimization
- Be creative and think out of the box!
- 2-3 years of experience in Digital marketing or marketing lead position
- Experience using a marketing automation and optimization systems
- Fluency in English is a must
- Detail oriented with strong analytical skills
- Highly motivated, driven self-starter, result oriented person
- Confident working in a fast paced and dynamic environment
- Experience with gaming/ gambling / trading / blockchain community is a big advantage
- Interest in Bitcoin, Bitcoin Cash, Ripple, Ethereum, or just in the Crypto space
- Ability to communicate effectively to a diversity of constituents with varying degrees of understanding of Financial Technology, Asset Management and Crypto.
- Attractive salary
- Plenty of social benefits
- A small, friendly and colorful team
- A company that’s willing to try new things when it comes to digital marketing
- Full support of the management team
- Open and transparent communication
- Career development
- Team buildings, parties, and more
Other Job Openings:
- Build a customer profile by performing research online
- Serve as the lead point of contact for all customer account management matters
- Build and maintain strong, long-lasting client relationships
- Negotiate contracts and close agreements to maximize profits
- Develop trusted advisor relationships with key accounts and customer stakeholders
- Ensure the timely and successful delivery of our solutions according to customer needs and objectives
- Writing original, professional, user-focused and accurate content (article, blog post, social post, review, etc) and tone (straightforward, informative or more relaxed, fun) for a variety of agency clients and partners
- Editing and/or updating previously written content
- Researching various topics and collecting relevant and accurate data to be later used by all team members
- Keyword research and on-page optimization
- Creating original web content while keeping in mind the client tone of voice and user experience